Company Type

Startup Cover Letter

Startups value adaptability, passion, and entrepreneurial spirit. Learn how to write a cover letter that shows you thrive in fast-paced, ambiguous environments.

What defines startup companies

Fast-paced and rapidly changingSmaller teams wearing multiple hatsLess formal hierarchy and processResource constraints and scrappinessMission-driven cultureEquity compensation common

What startup companies look for

  • 1Adaptability and comfort with ambiguity
  • 2Self-starters who take initiative
  • 3Passion for the product or mission
  • 4Willingness to work outside job description
  • 5Speed and bias for action
  • 6Low ego and collaborative spirit

How to tailor your cover letter

  • Show genuine enthusiasm for their specific mission
  • Highlight times you worked with limited resources
  • Demonstrate you can wear multiple hats
  • Reference specific product features or company news
  • Show you've done your research on their market
  • Emphasize speed and impact over process

Tone & style

Conversational but professional. Show personality and passion. Avoid corporate speak and jargon. Be direct and get to the point quickly.

Example opening

I've been following [Company] since you launched [product/feature], and I'm excited to apply for the [role] position. As someone who built [relevant achievement] from the ground up at a 10-person startup, I understand what it takes to move fast and ship products that users love.

Things to avoid

  • Overly formal or corporate language
  • Emphasizing stability-seeking or risk aversion
  • Long cover letters—keep it punchy
  • Generic templates that don't show research
  • Focusing only on what you'll gain

Frequently asked questions

How casual should a startup cover letter be?

Professional but personable. Drop the corporate speak, show personality, and demonstrate genuine excitement. But don't be too informal—you still want to be taken seriously.

Should I mention equity or compensation?

No, save that for later discussions. Focus on why you're excited about the mission and what you'll contribute.

How do I show I can handle startup chaos?

Give specific examples of times you worked with ambiguity, wore multiple hats, or built something from scratch with limited resources.

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