Applying for an internal promotion requires balancing insider knowledge with fresh perspective. Learn how to write a cover letter that positions you as the natural next choice.
Current employees seeking promotion, those applying for new roles within their company, and internal candidates competing for advancement.
“Having spent three years driving results as a Senior Analyst on the Finance team, I'm excited to apply for the Finance Manager position. My deep understanding of our systems, relationships with stakeholders across departments, and track record of mentoring junior analysts make me well-positioned to lead this team.”
“I'm committed to [Company]'s continued success and ready to bring my experience and fresh ideas to this leadership role.”
Yes, treat it professionally even if you know the hiring manager. A formal cover letter shows you take the opportunity seriously.
Reference specific projects, company values, and relationships. Show you understand what the role needs and how your experience prepares you.
Emphasize your understanding of company culture, existing relationships, and faster ramp-up time. These are advantages externals can't match.